NFL pressure on Indy church to cancel Super Bowl
party called ‘outrageous’
Feb
1, 2007
By Michael Foust
Baptist Press
INDIANAPOLIS (BP)--The National Football League has
told a Southern Baptist church in Indianapolis it
will run afoul of federal copyright law if it hosts
a Super Bowl party this Sunday, even though the
league makes a major exception for such large-scale
viewings at sports bars.
Fall Creek Baptist Church in Indianapolis was one of
probably thousands of churches across the nation
scheduled to host a party this Sunday evening as
part of an outreach to the congregation and the
community.
But now, the church -- whose hometown Colts will
play the Chicago Bears -- has canceled the event
under pressure from the NFL, which says large-group
events can show the Super Bowl on a TV no larger
than 55 inches wide. The church had planned on
showing the game on a projector that would have
resulted in a 12-foot screen. A 55-inch screen would
be too small for the hundreds that were planning on
attending. NFL policy also prohibits the use of
multiple televisions. The league even said the
church legally couldn't show a video highlighting
the Christian testimonies of Indianapolis coach Tony
Dungy and Chicago coach Lovie Smith.
Falls Creek senior pastor John Newland says the NFL
technically has the right to do what it did,
although he disagrees with both the law and its
application. In an e-mail, he told the NFL it was
wrong to prevent a Super Bowl party at a family
friendly event such as a church, while allowing
Super Bowl viewings at bars that serve alcohol that
"destroys the lives of millions of people every year
in our country."
"The churches of this great country are often the
very people reaching out to help those whose lives
are ruined by alcohol and yet, we are told that we
cannot host an alcohol-free party to watch the Super
Bowl, while bars across America are free to do so,
using the exact same technology we had planned to
use and more," he wrote.
Newland also pointed out that, unlike churches, bars
hosting Super Bowl parties stand to gain financially
from the sales of drinks and food.
"[W]e only seek to provide a family oriented
atmosphere for people of all ages to come and enjoy
the game, without the distractions of alcohol and
other things that are inappropriate for young
children," the pastor wrote.
Newland told Baptist Press the church won't file any
legal action, although it will ask its legislators
to change the law.
"Between 40 and 50 percent of our church on any
given Sunday is under the age of 18," Newland told
BP. "Our kids don't have anyplace to go watch it in
a party-type atmosphere, unless it's a very small
party. We wanted to provide a place for our kids and
our teenagers to watch the game. Plus, we wanted to
inspire them by the stories of faith -- especially
Dungy and Smith."
Mike Johnson, an attorney with the religious liberty
group Alliance Defense Fund, said the NFL has a
double standard.
"It certainly smacks of anti-religious
discrimination to me," he told BP. "Federal
copyright law includes the right to control how a
broadcast is displayed. There's no dispute about
that. But it certainly seems that the way that they
are enforcing their policies here is discriminatory.
The idea that they would allow exceptions for bars
and restaurants but not for churches and other
family friendly venues is just outrageous."
The NFL first sent a letter dated Jan. 25 via
overnight mail to the church, saying the
congregation's use of the "Super Bowl" name and its
plan on charging admission to show the game "on a
big screen" violated the NFL's copyright rights.
Newland responded to the NFL by saying the church
would drop the admission -- which was to help pay
for food -- and would not use the "Super Bowl" name.
The NFL then replied saying the church still would
be in violation of copyright law because it was
using the large screen.
"From everyone I've talked to, [the NFL] can say
exactly what they've said to us," Newland said.
"Really and truly, if we're going to be law-abiding
citizens -- and the Scripture teaches us that we
need to obey the laws of the land -- then we have no
choice but to comply. If this was a matter of civil
disobedience, where they were challenging us to not
obey God, then that's a whole different matter. But
this doesn't even come close to that."
Newland added, "[W]e are going to try to get our
legislators to get the law changed."
The league said the church -- if it held a Super
Bowl party conforming with the law -- should not
show the video highlighting the Christian
testimonies of Dungy and Smith.
"While this may be a noble message, we are
consistent in refusing the use of our game
broadcasts in connection with events that promote a
message, no matter the content," NFL attorney Rachel
Margolies wrote Newland.
Bars and other businesses that operate as "24/7 365
days-per-year sports viewing establishments" are the
only exception to the group-viewing rule, provided
they don't charge admission, she said.
NFL spokesman Greg Aiello explained the copyright
rule, telling the Indianapolis Star, "We have
contracts with our [TV] networks to provide free
over-the-air television for people at home. The
network economics are based on television ratings
and at-home viewing. Out-of-home viewing is not
measured by Nielsen."
Nielsen rates TV shows through the use of television
meters placed in a "cross-section of households."
During sweeps months, the organization also uses
diaries. Unless church members and guests were among
that select group, it is unclear how the church’s
planned showing of the Super Bowl -– or a bar’s --
would affect ratings.
"I don't lend too much credence to [the NFL's]
argument [regarding Nielsen],” the ADF’s Johnson
said, “because if that were the case then they
should also be going to all the sports bars and
restaurants and other venues and imposing the same
restriction. It seems to me a bit of a disingenuous
argument."
Johnson said litigation is possible -- if a church
is willing to participate -- although he believes it
may be unnecessary.
"This is one of those things that may not even
require litigation," he said. "It seems to me that
when people hear about this, it may just be one of
these things that public outcry can solve. This may
be one of those kinds of grassroots efforts where we
shine a little light on the situation, and it
achieves the desired result."
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